ILLUSTRATIVE BUSINESS STORY

Commercial Fit-outs

Northline Projects · Illustrative business stories, not client projects or measured results.

Scene 1 of 7 · Capability on site

Capable on the job.The website needs to show it.

The cafe proprietor meets the Northline Projects lead and sees the work firsthand. The website is their next stop.

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Scene 2 of 7 · Checking the detail

They check your capability.The website offers only basics.

The cafe proprietor looks online, but can’t find comparable projects, the process or a useful project-enquiry step.

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Scene 3 of 7 · The owner sees the gap

The work speaks volumes.The website says too little.

The construction owner compares the website with her project portfolio. The site isn’t showing what the business can do.

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Scene 4 of 7 · Talk to DigiThat

Talk to DigiThat.Put your capability where clients look.

The construction owner follows up her email enquiry with a call to DigiThat about presenting the work more clearly.

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Scene 5 of 7 · Relevant projects

Relevant projects.A clearer picture of capability.

The owner reviews a concept that makes relevant projects, sectors, the process and project enquiries easier to find.

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Scene 6 of 7 · A useful project enquiry

Now the right clientsstart a better conversation.

The cafe proprietor can now prepare a more useful project enquiry, with a clearer idea of what to include.

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Scene 7 of 7 · The finished workplace

Clearer enquiries.Useful spaces, built around people.

The cafe is shown in everyday use: the proprietor serves customers in the space the story began with.

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